Ad Glossary - Internet's largest online advertising glossary. Find over 150 definitions of common advertising words, terms, jargon, meanings, abbreviations and symbols.

Online Advertising Glossary

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CASIE - The Coalition for Advertising Supported Information and Entertainment (CASIE) is an advertising industry trade group founded in 1994 by the Association of National Advertisers (ANA) and the American Association of Advertising Agencies (AAAA) for the benefit of those involved in the interactive advertising industry.

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CPD

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CPM

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AdBizEvents is a database of advertising events including seminars, trade shows, meetings, exhibitions & more. Get event names, dates, costs, and contact info.

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CPI - Cost per inquiry (CPI) is the same as cost per lead, CPL.

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