Ad Glossary - Internet's largest online advertising glossary. Find over 150 definitions of common advertising words, terms, jargon, meanings, abbreviations and symbols.

Online Advertising Glossary

Total Terms

241

Featured Term

Defaults - Term used by ad networks to describe a type of banner that is served to a site when no paying banner is available. Usually a PSA type of advertisement unless the ad network permits publishers to specify their own default advertisement.

Newest Term

CPD

Popular Term

CPM

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AdBizEvents is a database of advertising events including seminars, trade shows, meetings, exhibitions & more. Get event names, dates, costs, and contact info.

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Preemptive - Advertising that explains to customers a companies business processes undertaken in order to deliver high quality products or services.

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