Ad Glossary - Internet's largest online advertising glossary. Find over 150 definitions of common advertising words, terms, jargon, meanings, abbreviations and symbols.

Online Advertising Glossary

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241

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Start Date - The date on which a advertising campaign starts.

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CPD

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CPM

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AdServerStatus is a network diagnostic tool that assists in identifying the status of major ad servers on the Internet. Online tools include the ability to easily ping a server, run a port test or run a traceroute to identify the current status of over 1000 ad servers.

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B2B - Business to business (B2B) is a business model by which a business's main customers are other businesses. Common B2B web sites include online marketplaces where companies can buy raw materials, supplies & equipment.

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